JESS3 is a creative agency that specializes in data visualization.

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1x57

Change the Ratio Logo

The Project: After realizing that only 13 percent of Wikipedia contributors are women, 1x57 has decided to raise awareness about the issue and encourage more to contribute through its free workshop “Women Who Wiki.” The event’s organizers were looking for a killer logo and "barnstar":http://en.wikipedia.org/wiki/Wikipedia:Barnstars design to go along with its “Change the Ratio” campaign.

Our Methodology: Incorporating design elements from the Wikipedia globe, female symbols and a vivid "fire engine" red color fitting with Wikipedia’s "BE BOLD ethos":http://en.wikipedia.org/wiki/Wikipedia:Be_bold, JESS3’s team designed a selection of logos that fit the “Women Who Wiki” objectives of being iconic and strong.

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