Saatchi & Saatchi
Radio Expres Tram Design in Slovakia
One of Slovakia's most listened-to mainstream radio stations, Radio Expres [sic] 107.6, was looking to bring their slogan to life: "We enjoy to make fun with you" or, in Slovak: "bavi nas bavit vas" through a nationwide campaign run by Saatchi & Saatchi.
To help Radio Expres and Saatchi & Saatchi bring the campaign to life, JESS3 designed a fun-packed illustration including sunglasses, instruments, palm trees, turntables, microphones and most importantly: people having fun. The artwork will be seen publicly as a full ad-wrap on trams in major cities such as Bratislava and will also be used for point of sale displays and iPhone art for the radio station.