is a creative agency that specializes in data visualization.

Austin’s SXSW conference and festival saw its largest number of attendees to date this year. To celebrate the boost to local businesses, the Austin-based geosocial platform Gowalla tapped JESS3 to visualize the impressive number of Gowalla check-ins at sxsw events, live music performances, restaurants and bars. This fun infographic also displays the huge number of check-ins at the pop-up Apple store that set shop downtown to sell the newly released iPad2 to SXSW attendees, as well as a US map of where festival attendees came from using data from check-ins at Austin’s airport.