Google is focusing on the empowerment of voters by arming them with the news, information and knowledge required to become more meaningful participants in the country’s democratic process. There’s no question that the web is poised to deliver more political information, opinion and news than any other medium. Google and JESS3 foresee the Internet playing its biggest role yet in American elections.
JESS3 has the pleasure to announce it is expanding its leadership team with three new hires. We are welcoming Lauren Cook aboard as VP of Client Strategy, Brad Cohen as Director of Strategy, and Bonnie Aumann as Technical Director. We are excited to continue to grow and reinforce our commitment to innovation, productization and diversified offerings.
Samsung, the world's largest electronics company, made a big entrance into South by Southwest Interactive (SXSWi) this year. The company tapped data visualization leader JESS3, to create a cutting-edge, real-time social media aggregation wall displaying the hottest panels, trending topics and locations, as well as photos and tweets.
JESS3 designed and developed a site within Teamcoco.com which enables the public to vote for Conan O'Brien's first guest, from the Pope to Justin Bieber, through Twitter.
JESS3 wins Gold for Small Agency of the Year: Southeast Region at the fourth annual Ad Age Small Agency Awards, 2012. JESS3 CEO and Founder, Jesse Thomas was present in Minneapolis to accept the prestigious award. Ad Age Editor, Abbey Klaassen commented on this year's entries, “— We continue to be impressed by the quality of entries, proving that size has no bearing on the ability to offer effective marketing ideas." She continued, “I can confidently say that our winners exemplify creativity, entrepreneurialism and ingenuity -- there's a lot to be learned from them, no matter what your size."
Mashable highlighted JESS3’s lo-fi approach to self-marketing at SXSWi 2013: posters. The site reported that for a conference positioned around new trends and cutting-edge technology, posters remain an effective and popular means of marketing. Tech start-ups have to compete for top-of-mind exposure at the annual interactive festival, driving companies to lace-up their shoes and go “old school” with marketing visuals. Mashable quoted CEO and founder, Jesse Thomas, as a leader in this trend, and someone who knows the “fight for space” is worth the return via logo exposure and business inquiries.
Presentation by JESS3's President & COO Leslie Bradshaw and Director of Strategy Brad Cohen at Intel's "Be Social: Intel's Global Social Media Conference" in Portland, Oregon July 11th. Leslie and Brad addressed just over 125 Intel employees from 8 countries about "The Art of Social Design".
Partnering again with Eloqua, an industry leader in marketing automation software, JESS3 designed a 33-slide presentation for a keynote speech at the 2012 Online Marketing Summit in California. Eloqua wanted an informative and detailed concept, “How to Generate Demand with Content Marketing,” to be displayed in a simplified, beautiful way.