JESS3 is a creative agency that specializes in data visualization.

We would love to work with you, send us a note at hi@jess3.com, or call 571-213-4308

Tropicana

An Orange America

Tropicana, one of PepsiCo’s billion-dollar brands, hired JESS3 through agency partner NMS to create a meaningful application to serve and engage online communities during the week leading up to the historical 2008 election of U.S. President Barack Obama.

Positioning the familiar brand as a fun, unifying force that transcends polarizing partisanship, Tropicana’s “We’re not red. We’re not blue. We’re 100% orange” campaign was born. We knew that Tweet volume about both Obama and McCain would be high during this time and that aggregation would not be enough to document the significance of the larger trends we saw occurring. Therefore, we turned to a key design and development best practice, data visualization, to produce a dynamic data aggregator for Twitter that delivered valuable information to users while integrating the Tropicana brand with the online capabilities users want.

Personal Democracy Forum and techPresident co-founder Micah Sifry called it “the coolest data visualization I’ve seen yet coming out of the Twitterverse,” and “one of the smartest product placement moves I’ve ever seen a traditional company do online.”

Read More
  • Get Our Newsletter

JESS3 Featured by Fast Company Co.CREATE for Role in Infinite Atlas

Infinite Atlas is, in the simplest terms, "an independent research and art project seeking to identify, place and describe every possible location in David Foster Wallace’s Infinite Jest." In broader terms, it’s an infinitely absorbing marriage of literature ...

JESS3 Animates The New United Nations Foundation Mobile Application

To raise awareness of the launch of its free mobile application, where users can track the latest UN news, make donations and more, the United Nations Foundation turned to the JESS3 team to create a concise and informative thirty-second video.

JESS3 Helps Google Visualize the Voters' Shift from TV to Devices

The POLITICO's Emily Schultheis reported on Google's announcement surrounding the types of information voters are paying attention to, noting that "their findings show the extent to which Americans have moved toward online and mobile media and away from ...

Leslie Bradshaw Presents at Social Media Marketing Boot Camp

Today Leslie, our President, COO and Co-founder, presents at the world-class conference hosted by MediaBistro, Semantic Web and Inside Network. We are so proud to see her presentation, 'The Practitioner's Guide to Creating Content Like a Publisher,' featured on ...

JESS3 and ESPN Release TV Ratings 101

ESPN and JESS3 have teamed up to release a fun "Schoolhouse Rock" inspired educational video about how Nielsen's TV ratings work. Using a mix of papercraft, computer animation, and handmade puppets, the video is a 5-minute walk through all ...

Eloqua Partners with JESS3 to Create the Latest Blog Tree

Eloqua, partnering once again with JESS3, has set out to visualize the most influential tech, design, startup and other blogs in the UK with a new infographic, The Blog Tree: UK Edition. This is the third installment to the Blog ...

Eloqua and JESS3 Make a Case for Content

The “A Case for Content” presentation, designed by JESS3, outlines Eloqua’s creative approach to distinguishing itself from noisy competitors in today’s bustling digital landscape. Additionally, it showcases the results that Eloqua has seen since partnering with creative agency ...

JESS3 Designs OpenAir's Summer 2011 Logo

OpenAir’s mission is to bring together the best in citizen engagement, development, data visualization and policy in a setting that is open and conducive to collaboration.To help bring the essence of OpenAir to live, JESS3 explored a variety ...

»
«