JESS3 COO, Co-Founder, and President Leslie Bradshaw discusses the rise of women entrepreneurs with Ellie Cachette of The Huffington Post. One statistic sates that in the last 15 years alone women-owned businesses have increased by 54 percent, reaching over 8.3 million total in the United States. Bradshaw, a driving force behind the women business owner movement says, "Entrepreneurship is the next natural step for women. We've reached parity in higher education. We are no longer facing an overt, sexist glass ceiling in the management ranks. Now, it is time for us to launch and grow businesses."
The U.S. Chamber of Commerce’s National Chamber Foundation (NCF) announced JESS3's Co-founder, President & COO Leslie Bradshaw as a U.S. Chamber Fellow for 2012-2013. The prestigious program assembles experienced thought leaders and business professionals to aid in identifying emerging issues that will impact the business community within the next two to five years. Bradshaw’s areas of inquiry will be: Female entrepreneurship, millennial leadership and the impact of social technologies on the United States.
Mashable writer Heather Whaling sat down with a number of agency leaders, including our own President, COO and Co-founder, to discuss the topic. A few of Leslie's remarks include: Leslie Bradshaw, president of JESS3, notes that a key agency role is “making sure that clients aren’t gravitating toward the latest ‘shiny object’ just because it is new, but rather helping them align their business objectives to the reason for participating in and leveraging a channel.” [...] JESS3’s Bradshaw explains that the company specializes in data visualization. However, her team partnered with Eloqua‘s Joe Chernov to develop the “smash-the-watermelon” digital distribution strategy.
Having functioned entirely under the “work-from-home” model until January of this year, we cannot speak more highly about what the physical space and proximity has done for our process, results, cohesion and inside jokes. This seems like an obvious statement to make, but as as a scrappy start-up that has been transforming into an established agency over the last two years, it is an important reflection point for us.
The latest partnership between JESS3 and Brian Solis, the Social Media Brandsphere breaks down the five different ways brands can engage with their customers through social media channels and how each different technique produces a wide range of possibilities for interaction and storytelling between people and brands.
Awed by the minutia and beautiful craftsmanship that went into filming each aspect of our stop motion Gmail commercial, we decided to put together our own film to document the detailed work that went into making the Gmail interface come to life.
Looking to raise awareness about its efforts to empower women abroad, Estée Lauder approached JESS3 to help tell its story visually. Our team took on the challenge of producing two videos to raise awareness about Estée Lauder’s recent partnership with CARE International, an organization that helps women across the globe succeed economically.
For the 2011 Consumer Electronics Show, JESS3 worked closely with processor-powerhouse Intel to design and develop the first ever social media data visualization to run at CES entirely in HTML5 and CSS3. The geosocial heat map was the most popular feature, showing what was "hot" on the show floor in real-time.