JESS3 is a creative agency that specializes in data visualization.

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Google

4 Screens to Victory Infographic

The Project: As the election cycle heats up before the Conventions, the Google Politics and Elections team approached JESS3 to create an infographic that clearly depicts the modern voter. In today’s media-filled world, political campaigns can no longer rely on one screen — the TV — to reach voters. Instead, campaigns must consider that the majority of voters seek political information not only from the TV, but also from their computers, smartphones and tablets.

Our Methodology: We centered the story around a voter at the polls and surrounded him with data points, much like an average voter is surrounded by media on any given day. We displayed stats about each of the four screens’ political prevalence (TV, computer, mobile device and tablet), and aimed to clearly depict a snapshot of the voting process, including the digital chaos that surrounds voters before they ever reach the ballot box. The style employs Google’s well-known color palette and uses simple illustrations to keep the message concise. The overall design structure parallels how voters digest ever-streaming information to make a final conclusion on which candidate to choose. Each voter’s decision process is exposed and influenced many times over on many different screens. Our infographic captures the complex voter-media interaction process in a straightforward way.

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Tackling Cystic Fibrosis

Along with Samsung, Sears and the Boomer Esiason Foundation, JESS3 built a social media for social actions site that leverages foursquare, Twitter and Facebook to help "tackle" CF. Aiming to raise $150k, every tweet, check-in and Like drive the ball ...

The Message is the Messenger

Nobody captured the power of influence better than Marshall McLuhan who said, “The message is the medium.” But what happens to influence when media institutions fall? This infographic from JESS3 and Eloqua examines how influence has shifted to the individual ...

Skillshare: Non-Traditional Education 2.0

JESS3 CEO and Founder, Jesse Thomas, had the chance to interview the Community Manager at Skillshare, a new startup focusing on education and sharing skills. Danya Cheskis-Gold gives insight into the philosophy behind Skillshare, and why and how people should ...

JESS3 Tackles TechCrunch and TECHcocktail DC

On a recent Wednesday, JESS3 had a tech presence on both U.S. coasts - TechCrunch Disrupt in San Francisco, CA and TECHcocktail in Washington, DC. Check out a quick rundown of the bicoastal tech event extravaganza.

Creepy Cupid Valentines by JESS3 Featured on Mashable

Mashable featured JESS3’s Creepy Cupid series of digital valentines as part of their Valentine’s Day coverage, publicizing their humour and connection to the all-too-real online world of dating. Our graphics, called a “hilarious set,” use real quotes from ...

JESS3 Animates Mozilla's Firefox 4 Release

In support of Mozilla's release of the latest version of its browser, Firefox 4, JESS3 crafted a minute-long spot to highlight its exciting new features. Using advanced digital-animation techniques, the video simulates a papercraft production. Vibrant visuals, coupled with ...

JESS3 Animates The New United Nations Foundation Mobile Application

To raise awareness of the launch of its free mobile application, where users can track the latest UN news, make donations and more, the United Nations Foundation turned to the JESS3 team to create a concise and informative thirty-second video.

Gmail Marches into Smart Phones with JESS3

JESS3 worked closely with the Gmail team to depict the web-based browser coming to life on mobile devices using handmade paper craft and stop motion animation, set to the sounds of a marching band recorded exclusively for the purpose of ...

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