Mixergy.com's Andrew Warner interviews Leslie Bradshaw, JESS3 President, COO, and Co-founder via video chat. The hour long, in-depth discussion covers Bradshaw’s career development and the growth of JESS3. Digging in to past, present and future Bradshaw answers to how and why she has made the decisions that have propelled her thus far in her career and life. Above all she answers Warner's $5 million question, "How does a woman who works for a freelancer without getting paid end up co-founding a $5 million dollar business with him?"
Partnering again with Eloqua, an industry leader in marketing automation software, JESS3 designed a 33-slide presentation for a keynote speech at the 2012 Online Marketing Summit in California. Eloqua wanted an informative and detailed concept, “How to Generate Demand with Content Marketing,” to be displayed in a simplified, beautiful way.
JESS3's long time content partner and leading provider of on-demand Revenue Performance Management solutions Eloqua has been honored with a Gold MarcCom Awards in the Marketing/Promotion Campaign category for its 42-page Social Media Probook. The Probook was released in June of 2011 and includes updates on various social media platforms along with advanced information, insights and instructions.
MarketerMonday Chat, or #MMchat, is a weekly discussion led by Jeff Ashcroft. JESS3 Director of Strategy, Brad Cohen, was the special guest for this week's chat. Jeff and Brad discussed the power behind infographics and their growing popularity, and also delved into the many ways JESS3 attacks data and creates the final product.
As a part of our ongoing partnership with the Google Politics team, we worked together to develop an infographic that tells the story of past host popularity at the annual White House Correspondent's Dinner. By tapping into YouTube and Google Search insights, we mapped the last six years of WHCD data in one single view. Big thanks to the New York Observer for the write up!
After watching a documentary that touched on Steve Jobs’ study of Buddhism and how its teachings affected the aesthetic of Apple products, JESS3 CEO and Founder Jesse Thomas was set on making a technology-themed comic book / zine with Steve Jobs as the protagonist. He pitched the idea to Forbes Managing Editor Bruce Upbin, who immediately understood the power of Jesse’s vision and wanted to collaborate.
JESS3’s founder, Jesse Thomas, sat down with Marketing Land as one of 8 industry experts, including other designers and top level executives, to answer the questions “What makes an excellent infographic?” and “What should my expectations be for an infographic?” Jesse stressed in his answers that infographics need to be beautiful, but also meaningful and have the data to back them up, because “the primary purpose of an infographic is to spark informed conversation and action.” He also noted that “An infographic should be intelligent and tell the audience something they don’t already know, but say it with words and terms they do.”
Entering her seventh year with JESS3 this fall, Leslie Bradshaw has been recognized by Mashable as one of the top 44 female founders to know. Bradshaw's tireless dedication to her team, company and the field of data visualization has earned her the top billing along side such notable entrepreneurs as Kass Lazerow, Buddy Media; Julia Hartz, Eventbrite; Gina Bianchini, MightyBell; Brooke Moreland, Fashism; Rashmi Sinha, SlideShare; Jenn Hyman and Jenny Fleiss, Rent the Runway; Rachel Sklar, Change The Ratio and TheLi.st; and Victoria Ransom, Wildfire.